Brands
In a world where perception, authenticity, and effective communication are paramount,
our specialized PR Division brings beauty brands the expertise to curate a compelling narrative, cultivate relationships, and elevate brand recognition. Partnering with us ensures your beauty brand's message resonates, captivates, and leaves a lasting impact on both consumers
and the industry as a whole.
At inform. we specialise in brand management that keeps your identity consistent, relevant, and influential across every digital touchpoint.
We work with leading beauty and lifestyle brands to shape how they are seen, heard, and experienced online—from voice and visuals to influencer alignment and campaign execution.
Whether launching a new product or nurturing a legacy brand, we manage the day-to-day expression of your brand across social media, influencer partnerships, and digital content. Our approach combines strategic oversight with creative agility, ensuring your brand remains recognizable while adapting to evolving trends and audience expectations.
With trusted partnerships across major platforms and deep insight into what drives engagement, inform. protects and enhances brand equity while driving long-term growth.
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Get in touch today to discuss how we can manage your brand's online presence and growth.
Our Process
Collaborating with our specialized PR Division, dedicated to the beauty industry, offers brands a unique opportunity to harness the power of strategic communication and brand elevation. Here are compelling reasons why your brand should consider partnering with our PR experts:
Industry Expertise
Our PR division is immersed in the beauty landscape.
With over 30 years combined experience within the beauty
industry, we understand the nuances, trends, and challenges
of the industry, enabling us to tailor communication strategies
that resonate specifically with beauty enthusiasts and consumers.
Media Relationships
We have established strong relationships with beauty
editors, influencers, bloggers, podcasts and journalists
across various platforms. This network enables us
to secure prominent and relevant media coverage
for your brand, enhancing its visibility and credibility.
Brand Storytelling
Beauty brands often have captivating narratives behind
their products. Our PR experts excel at crafting compelling brand stories that captivate audiences, effectively conveying your brand's mission, values, and the uniqueness of your products.
Product Launches
Launching a new beauty product requires meticulous
planning and execution. Our PR specialists are skilled
at orchestrating impactful product launches that
generate buzz, anticipation, and mediacoverage,
ensuring a successful entry into the market.
Measurable Impact
Our PR division employs data-driven strategies, allowing us to
measure the impact of our efforts. We provide analytics that
showcase the reach, engagement, and media coverage generated
by our campaigns, ensuring transparency and accountability.